Please use this identifier to cite or link to this item: https://repositorio.fei.edu.br/handle/FEI/2665
Title: A critic revision of the social marketing concept
Authors: SOUZA, M. T. S.
NOMURA, Jorge Marcelo
Issue Date: 2004
Journal: REVISTA IBEROAMERICANA DE ESTRATÉGIA
ISSN: 2176-0756
Citation: SOUZA, M. T. S.; NOMURA, Jorge Marcelo. A critic revision of the social marketing concept. REVISTA IBEROAMERICANA DE ESTRATÉGIA, v. 3, n. 1, p. 45-52, 2004.
Access Type: Acesso Restrito
URI: https://repositorio.fei.edu.br/handle/FEI/2665
Appears in Collections:Artigos

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