Sports Marketing Plan: An Alternative Framework for Sports Club

SILVA, E.C.Las Casas, A. L.2019-08-202019-08-202017SILVA, E.C.; Las Casas, A. L.. Sports Marketing Plan: An Alternative Framework for Sports Club. International Journal of Marketing Studies, v. 9, n. 4, p. 15, 2017.1918-7203https://repositorio.fei.edu.br/handle/FEI/2907Acesso AbertoSports Marketing Plan: An Alternative Framework for Sports ClubArtigo10.5539/ijms.v9n4p15