It Makes Me Feel So Good: An Experimental Study of the Placebo Effect Generated by Brands

dc.contributor.authorALVES, CARLOS ALBERTO
dc.contributor.authorLopes, Evandro Luiz
dc.contributor.authorHernandez, José Mauro da Costa
dc.date.accessioned2019-08-20T00:21:56Z
dc.date.available2019-08-20T00:21:56Z
dc.date.issued2017
dc.description.firstpage223
dc.description.issuenumber4
dc.description.lastpage238
dc.description.volume29
dc.identifier.citationALVES, CARLOS ALBERTO; Lopes, Evandro Luiz; Hernandez, José Mauro da Costa. It Makes Me Feel So Good: An Experimental Study of the Placebo Effect Generated by Brands. JOURNAL OF INTERNATIONAL CONSUMER MARKETING, v. 29, n. 4, p. 223-238, 2017.
dc.identifier.doi10.1080/08961530.2017.1310645
dc.identifier.issn0896-1530
dc.identifier.urihttps://repositorio.fei.edu.br/handle/FEI/2616
dc.relation.ispartofJOURNAL OF INTERNATIONAL CONSUMER MARKETING
dc.rightsAcesso Restrito
dc.titleIt Makes Me Feel So Good: An Experimental Study of the Placebo Effect Generated by Brandspt_BR
dc.typeArtigopt_BR
fei.scopus.citations5
fei.scopus.eid2-s2.0-85019108162
fei.scopus.updated2024-02-01
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