It Makes Me Feel So Good: An Experimental Study of the Placebo Effect Generated by Brands
dc.contributor.author | ALVES, CARLOS ALBERTO | |
dc.contributor.author | Lopes, Evandro Luiz | |
dc.contributor.author | Hernandez, José Mauro da Costa | |
dc.date.accessioned | 2019-08-20T00:21:56Z | |
dc.date.available | 2019-08-20T00:21:56Z | |
dc.date.issued | 2017 | |
dc.description.firstpage | 223 | |
dc.description.issuenumber | 4 | |
dc.description.lastpage | 238 | |
dc.description.volume | 29 | |
dc.identifier.citation | ALVES, CARLOS ALBERTO; Lopes, Evandro Luiz; Hernandez, José Mauro da Costa. It Makes Me Feel So Good: An Experimental Study of the Placebo Effect Generated by Brands. JOURNAL OF INTERNATIONAL CONSUMER MARKETING, v. 29, n. 4, p. 223-238, 2017. | |
dc.identifier.doi | 10.1080/08961530.2017.1310645 | |
dc.identifier.issn | 0896-1530 | |
dc.identifier.uri | https://repositorio.fei.edu.br/handle/FEI/2616 | |
dc.relation.ispartof | JOURNAL OF INTERNATIONAL CONSUMER MARKETING | |
dc.rights | Acesso Restrito | |
dc.title | It Makes Me Feel So Good: An Experimental Study of the Placebo Effect Generated by Brands | pt_BR |
dc.type | Artigo | pt_BR |
fei.scopus.citations | 5 | |
fei.scopus.eid | 2-s2.0-85019108162 | |
fei.scopus.updated | 2024-02-01 |