Preparing for smart product-service system (PSS) implementation: an investigation into the Daimler group

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dc.contributor.authorFERREIRA JUNIOR, R.
dc.contributor.authorGabriela Scur
dc.contributor.authorNUNES, B.
dc.contributor.authorOrcidhttps://orcid.org/0000-0003-1498-1172
dc.date.accessioned2022-01-12T21:54:17Z
dc.date.available2022-01-12T21:54:17Z
dc.date.issued2022-01-05
dc.description.abstract© 2021 Informa UK Limited, trading as Taylor & Francis Group.This paper aims at investigating the main factors behind advancing the integration of products and services in the Brazilian subsidiary of Mercedes-Benz (MBB), and how Smart PSS has been perceived by other business units of the Daimler Group. We conducted an in-depth qualitative single-case study research to investigate the critical steps preceding the implementation of a smart PSS. The study was based on the main tactical areas of a PSS business model which was applied to MBB’s possible integration of their equipment (called Fleetboard) in a smart PSS solution. The findings demonstrate that the internal culture of a product-centric automotive manufacturing firm can prohibit the sales of services, even when service technologies are available. On the other hand, financial pressures can create the sense of urgency required for the firm to appreciate the necessity of change. The process of change is too complex, since it requires capabilities in key areas such as the law, marketing, networking/partnerships, design, sustainability, and organisation and human resources management. Our study shows how the company considers alternative options in order to reduce organisational barriers, develop partnerships and legal competence to offer PSS contracts, as well as seeking alignment between design, marketing and sustainability requirements.
dc.description.firstpage56
dc.description.issuenumber1
dc.description.lastpage70
dc.description.volume33
dc.identifier.citationFERREIRA JUNIOR, R.; SCUR, G.; NUNES, B. Preparing for smart product-service system (PSS) implementation: an investigation into the Daimler group. Production Planning and Control, v. 33, n. 1, p. 56-70, 2022.
dc.identifier.doi10.1080/09537287.2020.1821402
dc.identifier.issn1366-5871
dc.identifier.urihttps://repositorio.fei.edu.br/handle/FEI/3591
dc.relation.ispartofProduction Planning and Control
dc.rightsAcesso Restrito
dc.subject.otherlanguagebusiness model
dc.subject.otherlanguageoperations strategy
dc.subject.otherlanguagePSS
dc.subject.otherlanguageservitization
dc.subject.otherlanguageSmart PSS
dc.titlePreparing for smart product-service system (PSS) implementation: an investigation into the Daimler group
dc.typeArtigo
fei.scopus.citations16
fei.scopus.eid2-s2.0-85113243669
fei.scopus.subjectAutomotive manufacturing
fei.scopus.subjectBusiness modeling
fei.scopus.subjectCase study research
fei.scopus.subjectCritical steps
fei.scopus.subjectFinancial pressure
fei.scopus.subjectHuman resources management
fei.scopus.subjectOrganisational
fei.scopus.subjectProducts and services
fei.scopus.updated2024-07-01
fei.scopus.urlhttps://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=85113243669&origin=inward
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