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Title: Sport Fans as Consumers: An Approach to Sport Marketing
Authors: SILVA, E.C.
Las Casas, A. L.
Issue Date: 2017
Journal: British Journal of Marketing Studies
ISSN: 2053-4051
Citation: SILVA, E.C.; Las Casas, A. L.. Sport Fans as Consumers: An Approach to Sport Marketing. British Journal of Marketing Studies, v. 5, n. 4, p. 36-48, 2017.
Access Type: Acesso Restrito
Appears in Collections:Artigos

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